ZenFreebie The 1-Page Marketing Plan By Allan Dib Marketing is a skill, and like any skill, it can be learned. It’s called the 1-Page Marketing Plan because you can fit your direct response marketing plan for your small business on a single page. It covers three marketing phases: before lead generation, during lead generation, and after the prospect becomes a customer. Each phase has three steps, totalling 9 steps on the page. This book is brilliant. I cannot decide what I loved most about it – whether it was the superb conversational tone, amazingly solid business advice or that Allan actually preaches what he practices (which happens depressingly rare nowadays). 1-Page And yes, there is a 1-page marketing plan included in the book. In my opinion, it’s well worth the book’s price. Even the principle that you should have only one place, one sheet, to picture your whole marketing plan with a single glance is worth the price. We are so distracted in the modern world. This single piece may serve you as a single point of focus that will keep your monkey brain glued to the importance of marketing plan for your business. So, even if you already know everything Allan teaches about marketing, customer satisfaction, market research, systems and processes and all that stuff, but you didn’t have your whole marketing plan put on a single sheet, you need to read “The 1-Page Marketing Plan” By the way, the plan is thoroughly well-laid out in a chronological and logical order. It’s a masterpiece. I’m going to use it in my business. The 1-Page Marketing Plan DOWLOAD EBOOK FOR FREE
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