Download Lead Generation Master Class - Paid Media Pros Course For Free
We’re Joe Martinez & Michelle Morgan. We’ve both been in the paid media industry for over 10 years and have always had a passion for sharing knowledge. We’re both internationally recognized speakers and industry writers and have been publishing videos on our YouTube Channel since 2018.
We’ve finally made the jump to creating our long-form, in-depth content to help take your paid media accounts to the next level.
Lead Generation paid media campaigns are often more complex than e-commerce. They require you to generate conversions, but also ensure the leads are of good quality. Plus, you need robust tracking for down-funnel optimization. In this course, we’ll discuss strategies for 3 stages in Lead Gen and give in-depth examples. We’ve created 28 short lessons that span about 3 hours to help keep lessons bite-sized and focused.
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