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The internet has opened the doors of financial scale for businesses and entrepreneurs with the ability to create sales copy. In practice, this means that selling on the internet requires building communication filled with persuasion drops . After all, as more and more companies use the web to promote their products, it becomes increasingly difficult for a business to stand out. In the lines below, you’ll discover the key to creating communication that helps you capture the public’s attention, generate emotional connection and sell every day Check out. What is a Sales Copy? A Sales Copy is a text built from the fundamentals, techniques and strategies of Copywriting and whose main objective is to sell products and services on a scale. But how does a Sales Copy differ from an advertisement or an advertising text.
To answer this question, the first thing that needs to be clear is that Copy talks directly to a type of audience with very specific problems and needs. This means that unlike a fabric softener advertisement like the ones that are shown on TV, a Copy of a supplement for Siamese cats will only be shown to tutors of animals of that breed and who are more Canada Phone Number List predisposed to purchase this type of product. That’s why sales copy is so powerful. It is so specific and personal that it makes those reading it feel like it was written directly for you. How to make a sales copy? Creating good sales copy and generating the “wow, this was made for me” effect is only possible when you are clear about which copy elements and when to use them.
So check out the step-by-step guide that will guide you in writing your first sales copy. 1 Investigate the audience’s PMS PMS is an acronym for the method developed by the CEO of Você Ligado – Luiz Santos – with the aim of facilitating the writing of a Copy and making communication more persuasive . Each letter means: P – Public problems that the product solves; M – Myths that the public believes prevent them from purchasing the product/service; S – Dreams that the public has that the product helps to fulfill. This data is essential for you to give a correct approach to the Sales Copy and to attract the public’s attention.